Stroke Foundation

Defuse Stroke




Stroke Foundation wanted to increase Victorians’ awareness of stroke, which affects more women than breast cancer and more men than heart attack. While stroke is a deadly disease, thankfully, it is also often preventable, via simple lifestyle changes we can all take. Our brand film increased awareness and changed behaviour with a memorable mnemonic and a clear call-to-action to Defuse Stroke.


May 8, 2016

The Line

Know where to draw the line

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